Goals. Sales. Capacity.

Written on May 14th, 2025 at 7:38 pm

You Can’t Fix What You Can’t See

Running a business is hard. Things move fast, and it’s easy to miss small problems until they turn into big ones. If you don’t have the right information in front of you, it’s like trying to drive with your eyes closed. You might be working hard—but you’re not in control.

That’s why it’s so important to see what’s going on in your business every day. Not at the end of the month. Not after things go wrong. You need to catch issues early—before they cost you money, time, or your team’s trust.

3 Crucial Numbers to Track

There are three key things every business owner should track:

Goals — what you want to make this month

Sales — how much you’ve actually sold so far

Capacity — how much work your team can handle

Trying to hit big goals?

Each one tells you something different. But the real magic happens when you look at them together. If sales are high but your team is full, you might be headed for burnout. If you have open space in the schedule but low sales, you may need to follow up on quotes. When these three numbers line up, your business runs smoothly.

Working Together Makes All the Difference

Goals, sales, and capacity are like pieces of a puzzle. One piece by itself isn’t enough. But when they all fit, you can make smart decisions, plan ahead, and feel in control of your week. If one is off, things start to slip.

That’s why HourlyIQ built something called the System Coach. It connects your Goals, Sales, and Capacity in one simple view—so you always know where you stand.

No More Guessing

With the System Coach, you don’t have to wonder how your business is doing. You’ll see it clearly. You can plan better, lead better, and grow with less stress.

Because at the end of the day, you can’t fix what you can’t see. And now, you don’t have to guess anymore.

A Quick Update on What’s Coming Next

Things are going really well behind the scenes! We’re building HourlyIQ to be the ultimate tool for tracking your home service business. In the next few weeks, we’ll be opening up registration to everyone on the waitlist (that’s you!), and soon after, we’ll remove the block so anyone can sign up on their own.

That might sound simple—but it’s the result of months of work to make sure everything runs smooth.

And right after that? We’ll be launching the System Coach — your personal guide that matches your goals with your capacity, and shows you exactly when and how many people to hire so you can run the perfect season.

Big things are coming — and you’re on the inside track.

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After 15 years running a home service business, I know how frustrating it is to fly blind with messy or missing numbers.

CRMs are great at collecting data—but terrible at helping you make sense of it.

That’s exactly why I built HourlyIQ.

Brandon Lazar
Founder of HourlyIQ